"Laureano Serres is the hometown hero of a small mountain village called El Pinell de Brai. Trained as an electronics engineer, he was appointed to act as director of the regional nuclear plant before a mid-career crisis that sent him running for the hills. Since 2001, he has been making natural wines from vines inherited from his grandfather and father-in-law. His approach to winemaking is intensely creative and somewhat anarchistic, with the number of yearly cuvees ranging from as few as 6 to as many as 16. His rules are simple but uncompromising: no wine is made with additives and no wine is made with apathy. He designs and prints his own labels on a 1990s Dell computer, using clip art." - Josh Eubanks (the importer)